J12 2026
Working with the team at Chanel Paris, we created an idea to take the J12 from the land back to the sea. Coco herself was an avid sailor and the J12 unisex design was inspired by racing yachts.
Pairing the J12 heritage with the line In The Greatest Strength Lies Softness we told the stories of a sailor in her element, a rower becoming one with the water, and the ethereal feeling of the J12 ceramic against your skin.
Sailor
Rower
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